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Assistant Design Brand Manager (2-Year Contract) [Ref. CLPP- CBD-CBP-ADBM]CLP Power Hong Kong Limited
Assistant Design Brand Manager (2-Year Contract) [Ref. CLPP- CBD-CBP-ADBM]CLP Power Hong Kong Limited
Job Highlights
  • A recognized university degree
  • A minimum of 5 years relevant experience
  • Excellent command of written and spoken English
Job Description

We are looking for an energetic, innovative and highly motivated professional to join the Brand Design – Digital Customer Experience Team of the Customer & Brand Promise Department in the Customer & Business Development Business Group. Reporting to the Design Brand Manager, the successful candidate is required to: 

  • Define and implement an integrated digital data strategy and approach to support maximization of e-Commerce, e-Services and marketing campaigns, in alignment with the broader digital business strategy.
  • Develop and set-up new digital platforms (e.g. DMP or other new tools) for effective implemtation of targeting / re-marketing solutions for residential and B2B partners in terms of raising the brand awareness, engagement and activiation.
  • Improve digital customer experience by refreshing digital contents, improving UX/UI and conducting A/B testing in CLP digital channels such as website or mobile app
  • Conduct analysis by leveraging audience data (outbound data from different channels; inbound data from website traffic and application funnel) to reveal user behavior and improve user journey experience.
  • Identify partnership opportunities; stay abreast of the latest trends and best practices in digital industry; consistently brings in new ideas to improve digital customer experience.
  • Manage large and complex projects by carrying out activities like resource planning, scope defining, communication, issue/risk/change management and stakeholder engagement
  • Work closely with stakeholders including product owners, technical teams, legal, compliance and external vendors to drive e-Services adoption, e-Commerce sales and revenue, and campaign activations and engagements in digital platforms



  • A recognized university degree in eCommerce, Marketing, or related disciplines.
  • A minimum of 5 years relevant experience in digital and data management, CRM programmers, website & app product management.
  • Proven track records of data management and analytic skills, sensitive to numbers including sales data, web analytics and user behaviour. Hands on experience in managing data and familiar with Google Analytics
  • Strong knowledge in website management. Experience in user journey building with content management tools. Knowledge in e-Commerce, SEM & SEO, display ad (programmatic buy), social media and content marketing would be an advantage. Big-data relevant experience especially in DMP is preferred.
  • Strong stakeholder management skill and experience across various departments
  • Excellent project management and coordination skills. PMP is a plus
  • A self-starter with high level of initiation and strong sense of ownership
  • Excellent command of written and spoken English and Chinese.
  • A good team player and be able to maintain good relationship with internal colleagues and external partners. 

Please apply by clicking the button “Apply Now” below for application on or before 10 May 2019.  

Applicants not invited for interview within 6 weeks from the closing date may assume their applications unsuccessful. 

The level of appointment will be commensurate with qualification and experience. The entry pay, terms of appointment and conditions of service will be offered to the successful candidate which are subject to the provisions prevailing at the time the offer of appointment is made.

Information provided will be for recruitment purpose within the CLP Group and only short-listed candidates will be contacted. We comply with all applicable laws and regulations of HKSAR in handling applications.

 For further information on CLP, please visit our website:





Additional Information
Career Level
Not Specified
Not Specified
Years of Experience
Not Specified
Employment Type
Full Time
Company details

CLP was founded in Hong Kong in 1901, at a time when electricity was still a novelty worldwide. Today we power millions of homes and businesses across the Asia Pacific regions. In Hong Kong, we operate a vertically-integrated electricity supply business providing a highly-reliable supply of electricity to 80% of the city’s population. Outside Hong Kong, we invest in the energy sector in Mainland China, India, Southeast Asia, Taiwan and Australia. Our business includes power generation, transmission and distribution, and electricity and gas retail activities. Our goal is to meet Asia-Pacific's energy challenge in a sustainable manner from one generation to the next.