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Assistant Digital Marketing ManagerREA Hong Kong Management Co. Limited
Assistant Digital Marketing ManagerREA Hong Kong Management Co. Limited
Job Highlights
  • Digital marketing to boost online traffic & leads
  • Plan & manage SEM, social media & ad platforms
  • Savvy in Google Analytics
Job Description

What the role is all about:

The Assistant Digital Marketing Manager supports the Asia Line of Business in the following ways:

  • Develop digital strategy and conducting digital marketing plans that nurture leads and engage consumer. Medium shall include but not limited to SEM, Display, Social Media, Remarketing, EDM, Syndication platforms necessary to support the marketing objectives
  • Collaborate with Integrated Marketing Manager to develop, manage and coordinate the implementation of digital marketing plan to drive website traffic, brand awareness, consumer engagement and increase the leads number through existing digital marketing channels and online platforms
  • Develop a long-term digital strategy to our family of brands under REA Group Hong Kong with the goal of optimizing CPC and CPL while maintaining sufficient paid traffic to achieve monthly targets
  • Maintain & operate external digital marketing channels, to ensure the marketing performance and ROI are on the right tracks and sustainable grows
  • Explore and evaluate new digital marketing channels suitable for our brands position and market segments
  • Liaise with business partners or external media platforms to build up new promotion channels or linkage exchange to boost up referral traffic
  • Manage and maintain audience and key metric measurement tools, include Google Analytics, Similarweb or other relevant reporting tools
  • Define and project the digital marketing budget for each digital marketing campaigns


What we are looking in you:

  • University graduate preferably in Marketing, Marketing Communication, Business Administration or related disciplines
  • Minimum 3-5 years digital marketing experience preferably in FMCG/ Digital/ Tech/ Professional services industry
  • Demonstrate strong project management, organizational and negotiation skills
  • Ability to organize, multi‐task, work independently as well as in a group on several projects and meet deadlines
  • Keep up with digital marketing trend and best industry practice
  • Top quality analytical skills, data-driven decision making
  • Passionate about marketing and communication
  • Excellent in both written and spoken English, Cantonese and Mandarin
  • Excellent communication and interpersonal skills


What it's like to work for us… 

Our people are our greatest asset. Without them, we would not be the successful business that we are today. That's why we offer a range of benefits to ensure we hire and retain great staff. We offer: 

  • An annual reward and recognition program for staff who are kicking goals throughout the year
  • An environment that truly encompasses an agile way of working. You can sit where you want – at a desk, in our break out areas, even on a couch! Enjoy a game of table tennis or music?
  • Work From Home policy that provides our staff a flexibility to occasionally work from home for business or personal reasons

Interested applicants please send a full resume with EXPECTED SALARY. Personal data provided by job applicants will be used strictly in accordance with the employer's personal data policies.

By submitting personal information to REA Hong Kong Management Co. Limited (“REA”) in relation to an employment opportunity, you accept REA’s Privacy Policy and agree to the collection, use, disclosure, storage, processing and handling of your personal information in accordance with REA’s Privacy Policy. 

Additional Information
Years of Experience
5 years
Employment Type
Full Time, Permanent
Dental insurance, Five-day work week, Life insurance, Medical insurance, Performance bonus, Work from home
Company details

About REA Group Limited (

REA Group Limited ACN 068 349 066 (ASX:REA) (“REA Group”) is a multinational digital advertising business specialising in property. REA Group operates Australia’s leading residential and commercial property websites, and, Chinese property site and a number of property portals in Asia via its ownership of iProperty Group. REA Group owns Smartline Home Loans Pty Ltd, an Australian mortgage broking franchise group, and Hometrack Australia Pty Ltd, a leading provider of data property services. REA Group also holds a significant shareholding in property websites Move, Inc in the US and PropTiger in India.


Within Hong Kong, REA Group Asia operates, and SMART Expo. The brands aim to provide consumers with extensive local and overseas property news, listings and investment opportunities while offering property and home-related advertisers with a one-stop, multi-platform solution.