DaVinci11 is the world's first high-frequency machine-learning marketing OS, built to enhance the advertising and SaaS industries. It collates customer experience so marketers can target a customer throughout the entire purchase journey and across all consumer touch-points, regardless of delivery channel. Its proprietary AI technology, Mona Lisa, builds a consumer persona by aggregating data across channels. The platform's fluid and constant in-stream of data are sorted into a semantic graph to form connection clusters, using the correlation variables. All through a single click, it empowers agencies and marketers to allow connected software to optimize a manually driven $230 billion global advertising market.