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Assistant Social Media Manager (Digital Marketing)Genting Hong Kong Limited
Assistant Social Media Manager (Digital Marketing)Genting Hong Kong Limited

Job Highlights

  • Develop & execute social media strategy/campaigns
  • Manage social media platforms & content
  • 5+ years experience with fluent English

Job Description

This incumbent will be responsible for creating, maintaining and executing social media strategies and programs




  • The successful candidate perfectly masters and orchestrates all relevant social media channels, proposes yearly strategy, and executes innovative and effective actions
  • Develop and publish social media-optimised content and influencer content
  • Manage Facebook/Instagram advertising and maintain the Facebook community
  • Ensure consistency of local social media content plans across local markets, and facilitate implementation of guidelines from Headquarters through local adaptation
  • Steward the brand in the social media space to uphold the brand image
  • Coordinate with key internal stakeholders such as PR, Communications, Brand Marketing and Sales to ensure a holistic social media execution
  • Keep abreast of latest social media trends
  • Ensure all communication materials are legally vetted (if applicable)




  • Bachelor’s degree in Business, Marketing, or a related discipline required
  • Minimum 3 years of experience developing content and managing social media campaigns
  • Knowledge of popular social media platforms, including Facebook, WeChat, Weibo, Youku, YouTube, Instagram, is a must
  • Very strong writing skills; proficiency in spoken and written English, Cantonese and Mandarin
  • Team player with a collaborative working style
  • Experience gained in the travel, lifestyle or consumer products industry, especially with luxury/premium brands and a focus on the South East Asia market, is an advantage
  • Proficiency in spoken and written English, Cantonese and Mandarin
  • Proficiency in MS Office application


Genting Hong Kong is an Equal Opportunity Employer. All applications received will be treated in strict confidence and be used exclusively for recruitment purpose only. If you are not contacted within four weeks, your application will be retained for a period of 1 year and may be presented for other appropriate positions within this period.

Additional Information

Company Overview

Genting Hong Kong Limited is Asia’s leading global cruise company, specifically targeted for high-end consumers.

Recognized for its core competences for land and sea-based businesses, Genting Hong Kong comprises of Star Cruises, Dream Cruises, and Crystal Cruises, along with German shipyards MV Werften and Lloyd Werft, including the prominent nightlife brand Zouk, and Resorts World Manila (“RWM”). Located in over 20 locations worldwide, it has its main offices in Australia, China, Germany, India, Indonesia, Japan, Malaysia, the Netherlands, the Philippines, Singapore, Sweden and the United States.

The Company anticipates to launch its Global Class Ships which will be run by artificial intelligence and fashioned with an exotic array of leisure, entertainment and dining for amazing cruise experience.

Our employees enjoy a dynamic and diverse culture, where they are treated with high esteem. Immense opportunities for accelerated career development and progression are made available for every aspiring individual. Besides, every staff get to enjoy our products and services at attractive rates, along with their friends and families.

This is definitely the place you want to be.  Join us and let Your Dream Career Set Sail in Genting Hong Kong.

Additional Company Information

Benefits & Others
Five-day work week, Life insurance, Medical insurance, Performance bonus

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