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Business Analyst, Online, Asia Pacific (1-year contract)Estee Lauder Asia Pacific Limited
  • Not Specified
  • Salary negotiable
  • Posted on 15 Apr 2019
Business Analyst, Online, Asia Pacific (1-year contract)Estee Lauder Asia Pacific Limited
Job Highlights
  • Working with business and technology stakeholders
  • Adhering to SCRUM methodology
  • Experiences in a Product Management or Development
Job Description


Position Summary

The Business Analyst is responsible for defining the user epics, stories, and functional specifications for features identified on the product roadmap to deliver an exceptional online shopping experience for our customers. Your role will have you working on all aspects of the digital customer experience with Estee Lauder’s range of brands, from engaging customers via digital marketing channels, searching and browsing for products in the online shop and other sales channels, completing the purchase, servicing the customer throughout the experience, all the way to the customer receiving their order and any other high touch customer service and clienteling that drives loyalty, upsell and cross-sell. You will work as part of the APAC Online Production Team and across both business and technical teams to deliver an ever-improving customer experience through an agile, iterative, and data-driven product development process.

Roles & Responsibilities

  • Owning the functional design of features of the ecommerce product experience
  • Analyzing the customer experience via web analytics, session captures, and other sources of intelligence to identify opportunities and measure the impact of changes
  • Working with business and technology stakeholders to identify solution options that achieve business objectives and driving consensus for a solution choice
  • Adhering to SCRUM methodology for the definition and delivery of product features
  • Establishing clearly defined best practices for the team and ensuring adherence to these
  • Acting as an Ecommerce evangelist within the organization, helping to create a broader understanding of the benefits and opportunities the digital customer experience channels provide


  • Bachelor’s Degree in a related field of study, Computer Science or technical fields are preferred. Or, 1+ years of experience in an internet-driven business environment in a role closely connected to the creation of technology solutions
  • At least 4 years of work related experience (Ideally 2 years of experience in e-commerce industry)
  • 6+ years of experience in business analysis / project management
  • 3+ years of experience delivering innovative online customer experiences in a Product Management or Development organization
  • Strong background in system design work through feature and functional specification.
  • Strong analytical skills with direct working experience in SQL and web analytics to provide data required in support of digital product design
  • Direct experience working in a cross-functional role with proven ability to effectively communicate
  • 2+ years of direct experience with online marketing activity with a detailed knowledge of the analytics tools and other technologies used to enable both in-house and 3rd party execution of online marketing campaigns
  • 3+ years of direct experience working in an Agile (SCRUM) product development environment
  • Basic project management skill / experience; including PM tools usage, project management
Additional Information
Career Level
Entry Level
Years of Experience
1 year
Employment Type
Company details

Bringing the Best to Everyone We Touch and Being the Best in Everything We Do.

The Estée Lauder Companies Inc. is one of the world's leading manufacturers and marketers of quality skin care, makeup, fragrance and hair care products.

The Company's products are sold in more than 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Prescriptives, Lab Series, Origins, M•A•C, Bobbi Brown, Tommy Hilfiger, Kiton, La Mer, Donna Karan, Aveda, Jo Malone, Bumble and bumble, Darphin, Michael Kors, Flirt!, GoodSkin Labs, Tom Ford, Coach, Ojon, Smashbox, Ermenegildo Zegna, Aerin Beauty, Osiao, Marni, Tory Burch, RODIN olio lusso, Le Labo, Editions de Parfums Frédéric Malle and GLAMGLOW.

For more information about careers at Estée Lauder Companies in Asia Pacific, please visit