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Category Manager - Perfumes & CosmeticsShilla Travel Retail Hong Kong Limited
Category Manager - Perfumes & CosmeticsShilla Travel Retail Hong Kong Limited
Job Highlights
  • Research,monitor,analyze,improve brand portfolio
  • OTB & stock management, KPI’s control
  • Planning & execution of brand marketing calendar
Job Description

Reporting directly to the Merchandising Director, the Category Manager – P&C will be responsible for leading and managing his/her portfolio of perfume and cosmetics brands from forecasting/OTB, buying to store’s brands performance in order to maximize sales, trade margins and trading profits, stock-on-hand and stock turn. 



  • Research, monitor, analyze and improve his/her portfolio performance from diverse perspective: sales, category mix, customer mix, market trend, penetration, who is shopping vs. who is not, etc.;
  • Actively involve and lead the interior shop renovation and space allocation per category/brand to improve productivity of the shop
  • Work closely with Store Design team to executive renovations and space allocation
  • Support regular reports and evaluation such as daily/monthly sales, productivity evaluation, external meeting reports etc.
  • Update a robust brand-mix in order to attract different segments and profiles at Hong Kong International Airport (age, socio-economic status, nationality, shopping behavior, etc.);
  • Negotiate and manage trade terms and reach agreements with brands which includes store design and layout, space planning, CAPEX funding, Beauty Advisor headcount;
  • Responsible for OTB management, purchase order proposals, stock management and KPI’s control;
  • Collaborate with team colleagues to manage daily tasks including merchandise reporting, assortment/sales data consolidating and analyzing;
  • Work closely with brands and Retail Operations Team to:

- upgrade and maximize our in-store execution (brands stories, lifestyle concepts, tailored proprietary furniture, curated zones, etc.) in the respect of awarded tender submission contents;

- support store refurbishment projects such as working with external project management, designer and contractor;

  • Liaise with Marketing and IT Teams to develop his/her portfolio through digital channels, on-line store, in store digital assets and marketing strategies;
  • Liaise with Logistics Team regarding shipment schedule, stock management, ad-hoc issues relating to stock flow;
  • Oversee the overall planning and execution of brands’ marketing /promotional calendar for his/her portfolio;
  • Manage brand marketing income through securing marketing supports from brands such as GWP and investments;
  • Support Marketing Team in the areas of advertising, public relations and communications, and any external tie ups promotions or partnership programs.



  • Degree holder or above;
  • At least 6 years of relevant merchandising experience in perfume and cosmetics, preferably in travel retail industry;
  • Possess category acumen and flair;
  • Self-starter with strong business acumen and result-oriented;
  • Outgoing, dependable, proactive and team player with can-do attitude;
  • Good organization and time management skills;
  • Good customer service focus to internal and external customers;
  • Strong communication and interpersonal skills, ability to interact with all levels;
  • Hands-on experience in MS Excel & Powerpoint; Knowledge in SAP is a plus;
  • Fluent in written and spoken English and Cantonese. Other language skills would be a plus.


Interested parties please apply via JobsDB and attach your full resume with current and expected salary and your availability. You can also view our business scope & company details on our company website: 

Data collected will be treated with strict confidential and used for recruitment purpose only.

Additional Information
Years of Experience
4 years
Employment Type
Full Time, Permanent
Dental insurance, Double pay, Five-day work week, Medical insurance, Performance bonus, Transportation allowance
Company details

The Shilla Duty Free operates 6 Cosmetics & Perfumes and Fashion Accessories stores at the Hong Kong International Airport starting from 12 December, 2017. The brand “Beauty & You” is a one-stop shopping destination offering a wide spectrum of beauty and fashion accessories brands. We engage customers at every stage of their airport shopping journey with exciting activities, refreshing concepts and excellent service, delighting them with unparalleled shopping experience and irresistible value that is Beauty & You.

To cope with our business expansion, we would like to invite a high calibre and passionate candidate to join us for the following position by sending email to [email protected]