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Communications Planner / Communication Strategist / Associate Strategy DirectorOptimum Media Direction
Communications Planner / Communication Strategist / Associate Strategy DirectorOptimum Media Direction
Job Highlights
  • Degree holder
  • Min 5 yrs of exp in the media/creative agency
  • Excellent written & spoken English and Chinese
Job Description

About OMD

OMD HK is a leading communications and media specialist in Hong Kong, pioneer in delivering innovative business and marketing solutions for its clients. We are tasked with the role of creating market-leading propositions in the core areas of media and communications service delivery such as: 

  • Insight and strategy development
  • Channels neutral activation planning
  • ROI driven solutions
  • Media investment management
  • Innovation such as content and data marketing 

These areas are supported by OMG SBUs such as RESOLUTION (performance marketing), OMG Programmatic (programmatic buying), BRAND SCIENCE (econometric modelling), ANNALECT (data solutions) and FUSE (branded content). 



At OMD’s Strategy Team, we create stories that move clients and consumers. We are brands’ storytellers who believe that storytelling with the right innovation means more in today’s advertising scene. Our award-winning record saw us being one of the most recognized strategy team in Hong Kong, as well as Greater China. 

As a communication strategist, you will be responsible for strategizing and creating the best possible communications plan that achieves your clients’ business objectives. While client management is not your key responsibility, you are here to create ideas that drives OMD and the industry forward. 


Key Responsibilities 

Clients: Be and be recognized as a valuable contributor in meetings and discussions

  • Work with media teams to formulate business & communications strategies
  • Clearly demonstrate and convince on how the strategy delivers on clients’ business needs 

Internal: Build a creative culture for OMD and LIGHT (creativity council)

  • Bring fresh thinking to the strategic planning process and inspire best-in-class work 
  • Participate ideation by facilitating brainstorms / workshops
  • Positively collaborate with media teams, insights team, OMG SBUs and / or external partners (agencies, consultancies, media owners) to elevate their/our quality of work
  • Train and assist media teams to think creatively through case-sharing sessions
  • Identify potential award-winning cases, transform it into a case study and work with the team to handle administrative work involved during the submission process. 

Commercial: Cultivate new revenue streams

  • Engage as an educator who helps OMD evaluate and identify appropriate technology platforms to deliver and monetize our marketing services
  • Cultivate new revenue stream by cross selling other OMD services such as content development, research and social media management
  • Lead the development of communication strategy in new business pitches                                                                                                                       

Behavioral Competencies

  • Strategic Thinking to articulate marketing challenges and solve the problem in new ways
  • Agile with an insatiable curiosity to work under uncertainty and the entrepreneurial spirit to tailor the approach for superior outcomes.
  • Good communication skills. Flexible and open to feedback. Ability to build long-term relationships across the company. 


  • Degree holder
  • Min 5 years of experience in the media / creative agency background in strategy planning / account servicing / media planning will be considered communications strategist role. In house marketing experience would also be accounted.
  • Candidate with more experience will be considered as Associate Strategy Director. Whilst candidate with less experience (3 years or less) will be considered as Communications Planner / Senior Communications Planner.
  • Excellent written & spoken English and Chinese essential.
  • Proficiency in Mandarin would be an advantage 


Working Location: Cyberport (數碼港), Hong Kong 

We offer a 5-day week of work, group medical & life insurance coverage, free shuttle bus to the right candidate. Interested parties please send your application letter and resume by clicking the “Apply Now” button. 

All information collected will be used for recruitment only and treated in strict confidence. We will retain the personal data of unsuccessful applicants for future recruitment purpose for a maximum period of 2 years.

Additional Information
Years of Experience
5 years
Employment Type
Full Time, Permanent
Dental insurance, Five-day work week, Free shuttle bus, Life insurance, Medical insurance
Company details


OMD is an integrated communications agency delivering media and marketing solutions globally with over 8,000 employees in more than 97 markets. We are uniquely positioned to provide market-leading service to our clients locally, regionally and globally. As one of the largest media investors worldwide we fully leverage our size and scale on behalf of our clients to exploit current, and create new, media opportunities.