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Deposit Product ManagerThe Bank of East Asia, Limited
  • Not Specified
  • Posted on 21 Oct 2019
Deposit Product ManagerThe Bank of East Asia, Limited

Job Highlights

  • Assist in formulating product strategies
  • 5 years’ experience in banking sector
  • To analyze the Bank’s customer segments

Job Description

Branch Distribution & Services Department

Deposit Product Manager (Job ID: 2463)


  • Assist in formulating product strategies and implementing business plans for CASA deposit.
  • To  manage the CASA products, services and marketing campaigns to maintain the competitiveness of the Bank’s business and growth in deposit balance and revenue.
  • To formulate and execute CASA balance growth, strategy and prepare budget related to deposit business to align with the goals of Personal Banking Division
  • To identify business and revenue opportunities by developing new products and continued market research
  • To monitor and analyze the business, financial and portfolio performance and trend of CASA deposit for portfolio, business and income growth
  • To design and launch CASA deposit new products and marketing programs to achieve business target
  • To optimize and improve CASA deposit services to ensure competitiveness and in accordance to the Bank’s business directions and market situation
  • To streamline process and optimize workflow to enhance operational efficiency
  • To analyze the Bank’s customer segments to maximize cross-selling opportunities
  • To keep abreast of market developments and provide regular updates on CASA deposit competitor offers


  • University Graduate in Business Administration, Finance, Marketing or related discipline
  • 5 years’ experience in banking sector ideally in deposit
  • Organized, independent and effective team player with good working attitude
  • Good knowledge in retail banking products and good business sense
  • Detail-oriented, self-motivated and able to work under pressure
  • Strong analytical, communication and problem solving skills
  • Proficiency in Excel, Word and PowerPoint
  • Good command of written and spoken English and Chinese, preferably including Putonghua

Please apply online via the BEA Careers website at
 or by clicking the Apply Now button. Kindly note that if you are a new user, you have to first create your User Profile before you can apply.

Personal data provided by job applicants will be used for recruitment purposes only and will be treated in accordance with the Bank's Personal Data Policy, which is available upon request. Applicants who are not invited for interviews within six weeks may consider their applications unsuccessful and the personal data collected will be destroyed after six months.

Additional Information

Career Level




Years of Experience

5 years

Employment Type

Full Time, Permanent

Company Overview

Together, we can achieve more

The Bank of East Asia, Limited ("BEA") is Hong Kong’s largest independent local bank with 69 branches, 54 SupremeGold Centres, and 11 i-Financial Centres throughout the city.

With a team of over 3,700 professionals in Hong Kong and more than 9,900 worldwide, BEA embraces a spirit of teamwork in every challenge.  We invite you to become part of our team and to join us on our journey towards a bright and exciting future.

Additional Company Information

Benefits & Others

Dental insurance, Double pay, Five-day work week, Life insurance, Medical insurance

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