As part of a strategic Health Solutions (HS) regional initiative, the role of Digital Marketing Manager is to work with HS Hong Kong and HS Asia management to coordinate the development and execution of new B2B2C marketing capability to support the digital distribution of insurance solutions to employees of HS’s clients in Hong Kong.
This includes: (1.) Development of Hong Kong Voluntary Benefits marketing strategy including implementation of digital marketing and distribution capabilities, (2.) Design & execution of targeted, digital marketing campaigns to consumers in a B2B2C environment, (3.) Implementation of a range of marketing related testing programmes to optimise customer experience and support sales & conversion, and (4.) Monitoring, management & reporting of campaign performance and results.
Duties and Responsibilities
Education & Certification:
Demonstrated experience in designing and implementing successful marketing campaigns of financial services products to consumers leveraging technology.
Insightful and analytical to correctly foresee near/long term marketing and customer engagement issues
We offer attractive remuneration and fringe benefits. Interested parties please send your full resume with current salary and expected salary by clicking "Apply Now" to submit your application, or post to Assistant Manager, Talent Acquisition, Aon Hong Kong Limited, 39/F, Tower 1, Times Square, 1 Matheson Street, Causeway Bay, Hong Kong, for interview.
All applications will be treated in strict confidence and data collected will be used for recruitment purposes only. Only selected candidates will be contacted for interview.
Aon plc (NYSE: AON) is the leading global provider of risk management, insurance and reinsurance brokerage, and human resources solutions and outsourcing services. Through its more than 72,000 colleagues worldwide, Aon unites to empower results for clients in over 120 countries via innovative and effective risk and people solutions and through industry-leading global resources and technical expertise. Aon has been named repeatedly as the world's best broker, best insurance intermediary, reinsurance intermediary, captives manager and best employee benefits consulting firm by multiple industry sources. You can learn more about Aon plc (NYSE:AON) at aon.com and explore more about our partnership with Manchester United at aon.com/manutd.