SEEK Asia Style Guide

Digital Marketing ManagerBeyond Media Global Limited
  • Wan Chai
  • Salary provided
  • Posted on 15 Aug 2019
Digital Marketing ManagerBeyond Media Global Limited

Job Highlights

  • Strong analytical capability
  • 2+-3+ years of experience client management
  • Award-Winning Global Digital agency

Job Description

This role will be the expert in the areas of customer journey planning, web analytics and performance marketing, serving MNC clients and support them on cross border solutions between Hong Kong and China.

 

RESPONSIBILITIES

  • Establish campaign KPI based on client goals, overseeing the strategy and implementation including campaign set up, trafficking and quality assurance for 
    accurate data collections across multiple paid media platforms such as DSP, SEM, Social Media of Hong Kong and China
  • Analyze across different data sources to build customer persona for facilitating audience targeting / retargeting
  • Implement tagging requirements for data collecting, managing and reporting on web analytics, digital advertising properties and other website metrics (e.g., Baidu Tongji , Google Analytics)
  • Look for optimization opportunities to improve overall effectiveness and ROI in online marketing campaigns especially customer engagement and conversion
  • Provide data-driven insights and recommendations to key stakeholders through strong presentation construction and visual storytelling
  • Manage direct client facing, managing their expectations and responses to their inquiries in a timely and professional manner
  • Supervise the team by providing key directions in achieving the campaign goals

QUALIFICATIONS

  • Degree holder in Marketing or Communication related disciplines
  • 4 years of work experience (1 year agency experience)
  • 2-3 years solid experiences in digital marketing, agency environment is most suitable as we work in a face paced environment. 
  • Strong technical experience in on-site tag planning and implementation, experience with tools including Google Analytics, Google Tag Manager, Miaozhen, AdMaster, etc
  • Strong technical experience in off-site tag planning and implementation, experience with tools including Sizmek, Doubleclick, Miaozhen, AdMaster etc
  • Understanding in China platforms is a plus
  • Proficient in MS Office including Word, Excel, Outlook and Chinese Word Processing
  • Less experienced can be considered as Associate Business Manager or Specialist roles. 

 

Additional Information

Years of Experience
Not Specified
Employment Type
Full Time, Permanent
Benefits & Others
Five-day work week, Medical insurance, Performance bonus

Company Overview

BMG is a Award-Winning Global Digital agency.

Founded a decade ago in 2008, BMG is a leading HK4A Affiliate Agency. BMG is an Internet Advertising Board Member (IAB); a Premier Google Partner, and the Winner of Google All-Stars Globally.

Headquartered in Hong Kong, BMG services leading edge Digital Activation Programs in all time zones including Hong Kong, China, United States, Asia, Europe and Australia. We offer full stack marketing services with a focus on Digital Marketing in the Local and Global Markets. As a Multinational Company with offices in Shenzhen, Taipei, New York City, Sydney and Barcelona, BMG enables all brands to go global with precision in local markets.

 

These past years we helped numerous iconic brands to achieve their business goals with our full stack marketing services.

Biddable Media Pay-per-Click

Display: Programmatic & Incentive

Content and Search Engine Optimization

Design, Innovation and Tech Development

We are looking for the best and brightest Local Hong Kongers to join us continue to and grow our Local Hong Kong presence as a Marketing