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General Manager - MarketingSaint Honore Cake Shop Ltd
General Manager - MarketingSaint Honore Cake Shop Ltd
Job Highlights
  • University graduate in Marketing, Business
  • Strong business acumen in Bakery & Pastry industry
  • 15 years exp in Retail, F&B or FMCG markets
Job Description

Report to the Managing Director and lead a team in marketing and category department to fulfill continuous improvement in the aspect of marketing intelligence, marketing communication and category development.


  • Translate market understandings into insights and market solutions specific to the business contexts which drive business success;
  • Manage categories, as strategic business units in an environment of enhanced mutual trust and co-operation between all stakeholders, in order to produce enhanced business results by focusing on delivering increased customer value;
  • Involve in product category management from product idea development, product launch support to product sales mix analysis and product quality tracking;
  • Develop strategies/tools to deliver a range of promotional messages to reach the target markets effectively to accelerate company’s growth;
  • Work closely with advertising agency and in house department on creative development, marketing communications and media plan, both on conventional and digital platform;
  • Plan, organize and solicit resources to achieve goals and objectives of business related projects.


  • University graduate in Marketing, Business or related discipline;
  • Over 15 years of solid experience in Retail, F&B or FMCG markets with experience in marketing and category management;
  • Able to master the CRM Strategy and with good sense of data analytics and technology toolkit knowhow;
  • Strong business acumen in Bakery and Pastry industry to make sound decision;
  • Opened minded and able to communicate with different level;
  • People oriented and able to maximize team effectiveness to leverage synergy of people working together;
  • Passionate with food products development an added benefit.


We offer 5-day work week and comprehensive staff benefits like study sponsorship, life insurance and medical coverage, etc. to the right candidate. Please forward your resume stating salary expectation and date available to us.

Please visit our website at www.funggroup.

All applications will be treated in the strictest confidence. Personal data provided will be used for recruitment purpose only. The information collected might also be disclosed to other associated companies of the Fung Group for job matching of similar vacancies.

The provision of full and complete information in support of your application is necessary for selection purposes. Applicant has the right to request access to and correction of personal data collected from him/her in writing to the Human Resource Manager by post to P.O. Box 92408, Tsim Sha Tsui Post Office, Hong Kong.

Additional Information
Years of Experience
15 years
Employment Type
Full Time
Education allowance, Five-day work week, Free shuttle bus, Life insurance, Medical insurance, Performance bonus
Company details

Being a member of Convenience Retail Asia Limited with company vision of "We bake for the happiness & sharing moments of our Customers", we provide the reinventing, tasty, fresh and beautifully presented bakery delicacies in Hong Kong, Macau and Guangzhou. To cope with our expanding business needs, we are looking for a high caliber candidate with the relevant professional experience to fill the above position. 

Interested parties, please forward your resume stating salary expectation and date available to 
[email protected]

For more information of Saint Honore Cake Shop, please visit