SEEK Asia Style Guide

Marketing ManagerAmika
  • Kwun Tong
  • Salary provided
  • Posted on 20 May 2019
Marketing ManagerAmika
Job Highlights
  • At least 5 years Marketing experience in beauty
  • Fluent in English, Cantonese and Mandarin
  • Immediately available is highly preferred
Job Description

Responsibilities:

  • Plan and implement both online and offline Marketing strategy of Amika brand;
  • Develop digital marketing campaigns, including web, SEO/SEM, email, social medias, display advertising;
  • Design, build and maintain our social media presence;
  • Responsible for variety of paid acquisition channels – content creation, pay per click campaigns;
  • Develop marketing material & sales kits such as leaflets or website information;
  • Be responsible for event management, copy writing, joint promotions and any other marketing activities of the brand;
  • Measure and report performance of all online and offline marketing campaigns (ROI and KPIs);
  • Collaborate with agencies and other partners;
  • Develop and measure strategies and tactics to build brand awareness and drive traffic to our shops;
  • In charge of marketing budget;
  • Conduct weekly and monthly reviews and recommendations, as well as ad-hoc analyses of opportunities and best practices;
  • Report to Brand Manager.

Job Requirements:

  • Bachelor or master’s degree in marketing or any related field;
  • At least 5-6 years’ experience in digital & offline marketing in retail beauty industry;
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends);
  • Experience in setting up and optimizing Google Adwords campaigns;
  • Strong analytical skills and data-driven thinking;
  • Familiar with Beauty industry and latest haircare trends;
  • Excellent interpersonal, communication and presentation skills;
  • Proactive, autonomous and ability to work under pressure & deadlines;
  • Ability to think creatively with an excellent business sense and leadership;
  • Fluent in spoken/ written English and Chinese, including Mandarin;
  • Immediately available is highly preferred.
Additional Information
Years of Experience
Not Specified
Employment Type
Full Time
Benefits
Double pay, Five-day work week, Medical insurance
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