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Marketing Officer (6 Months Contract)Generali Life (Hong Kong) Limited
Marketing Officer (6 Months Contract)Generali Life (Hong Kong) Limited
Job Highlights
  • Marketing & Brand Management
  • Corporate and Internal Communications
  • Digital & Social Media, CSR
Job Description

Key Responsibilities:

Marketing & Brand Management

  • Report to Head of Marketing & Communications. Act as brand custodian to promote the corporate brand through every aspect of marketing & communication activities. Ensure all marketing materials are in coherent with the group brand guidelines 
  • Support in-house development of marketing flyers and product promotion materials using Illustrator and InDesign
  • Review and give recommendations to bi-lingual marketing materials and communications developed by business teams before publication. Draft and proofread communications as necessary to support external and internal communications.

Corporate and Internal Communications

  • Assist to plan and execute corporate and internal communications activities in alignment with business strategy
  • Support and execute marketing & branding activities and events to increase brand exposure in coordination with internal and external parties
  • Draft internal messages for communications and cascade Group’s corporate messaging via various internal communications channels. Prepare and translate corporate and internal communication materials.
  • Regularly update posts on Workplace to ensure timely management of corporate information
  • Review and provide feedback on communications developed by business lines and act as a gatekeeper to maintain the standard of outgoing communications
  • Manage external vendors in producing corporate materials, including corporate literature, advertising and corporate merchandise

Digital & Social Media

  • Work closely with external digital agency to manage the company’s social media accounts
  • Review content and communication touchpoints on a regular basis and suggest ways to improve awareness and engagement amongst customers and distributors

Corporate Social Responsibility

  • Support the preparation work and planning for local CSR project
  • Plan and organize staff engagement activities with HR team, e.g. staff survey/ research, small group discussions
  • Coordinate NGO meetings to facilitate partner selection


  • Support the team in overseeing administrative duties and department’s operations
  • Develop presentations and assist in regular report consolidation

Key Requirements:

  • University graduate in Marketing, Journalism, Communications or related discipline
  • Minimum 3-5 years’ practical experience in marketing or communications in sizable multinational organizations
  • Insurance and banking/financial services background preferred
  • Excellent command of both written and spoken English, Cantonese (Traditional Chinese)  and Mandarin (Simplified Chinese)
  • Proficient in MS Word, Excel, PowerPoint and Chinese word-processing, skills in P Photoshop, Illustrator and InDesign highly preferred
  • Proactive and open-minded with strong presentation, communication and problem solving skills
  • Good project management skill, able to multi-task and work under tight deadlines
  • Independent, self-motivated, organized and detail minded
  • Excellent interpersonal skills and capable of managing multiple stakeholders in a team environment
  • Less relevant years of experience will be considered as Marketing Assistant

We offer 5-day work, good career prospects and attractive remuneration package to the right candidates. Interested parties please send full resume with expected salary to:  The Human Resources Department, 5/F, Generali Tower, 8 Queen’s Road East, Hong Kong or via JobsDB.

Personal data collected will be strictly used for recruitment purpose only. All unsuccessful applications will be destroyed after two years.

Additional Information
Years of Experience
3 years
Employment Type
Full Time, Temporary
Five-day work week
Company details

Generali is an independent, Italian Group, with a strong international presence. Established in 1831, it is among the world’s leading insurers and it is present in over 60 countries with total premium income exceeding €70 billion in 2016. With over 74,000 employees in the world, and 55 million clients, the Group has a leading position in Western Europe and an increasingly significant presence in the markets of Central and Eastern Europe and in Asia. In 2017 Generali Group was included among the most sustainable companies in the world by the Corporate Knights ranking.