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Marketing Specialist, Digital AdvertisingPCCW Limited - now TV
Marketing Specialist, Digital AdvertisingPCCW Limited - now TV

Job Highlights

  • Develop & execute digital marketing solutions
  • Periodically review & analyze campaign performance
  • 1 year of digital marketing exp or Fresh Graduates

Job Description

The Job 

  • Develop & execute integrated digital marketing solutions for clients, including but not limited to Search, Display, Video, Native ad and social media advertising campaigns, etc.
  • Formulate insightful strategies and creative ideas to meet clients’ objectives, ensure successful execution, flow and end-result
  • Periodically review & analyze campaign performance and industry trend to improve account performance and make recommendations to improve ROIs
  • Prepare documents to pitch clients, e.g. reference report, keyword quotation, proposals, budget, etc.
  • Handle ad-hoc tasks as assigned by supervisor


The Person

  • Bachelor degree in Advertising, Communication, Marketing or related disciplines
  • 1 year of digital marketing experience is preferable (Fresh graduates are also welcomed)
  • Experience in account servicing is an advantage but not a must
  • Familiar with Google Ads, Bing Ads and social media ads and related analytic tools
  • Presentable, independent, proactive and creative
  • Fast learner; ability to multi-task and work at a fast paced environment
  • A good team player with excellent interpersonal and communication skills
  • Sensitive and strong in figures, cautious and attentive to details
  • Proficient in MS PowerPoint and Excel
  • Candidate with more experience will be considered for the position of Senior Marketing Specialist, Digital Advertising


We offer attractive & competitive salary and benefits, an exciting work environment and excellent career development opportunities. If you have the desire for an exciting and rewarding career, please send us your resume, quoting the reference number, stating your present and expected salary to Human Resources Department by post, fax or clicking "Apply now".

Post   :       6/F, Goldin Financial Global Centre, 17 Kai Cheung Road, Kowloon Bay, Hong Kong

Fax    :       (852) 2827 8322  


For more information on other job opportunities of PCCW, please visit our website at <>

PCCW is an equal opportunity employer and welcomes applications from all qualified candidates. Information provided will be treated in strict confidence and will only be used for recruitment-related purposes. Personal data provided by job applicants will be used strictly in accordance with the employer personal data policies (, a copy of which will be provided immediately upon request.

Additional Information

Years of Experience
1 year
Employment Type
Full Time
Five-day work week, Life insurance, Medical insurance, Performance bonus
Company Website

Company Overview

About now TV

now TV is one of the world's largest commercial deployments of IPTV and Hong Kong's largest pay-TV provider. It is delivered by PCCW Media Limited, the multimedia and entertainment subsidiary of PCCW Limited. PCCW also holds interests in telecommunications, IT solutions, property development and investment, and other businesses. 

now TV offers the widest range of local and international content on its platform in Hong Kong. Its quality self-produced content includes two news channels and a diverse line up of entertainment and infotainment programmes. This is complemented by the best of Asian and international content and brands across news, entertainment, information and sports genres including the exclusive Barclays Premier League. 

now TV’s premium content can be accessed through linear TV channels, on-demand and via OTT companion apps while on the move. now TV can also be enjoyed on the eye devices provided by HKT, the telecommunications business of PCCW.

To learn more about now TV, please visit