West Kowloon Cultural District Authority

Museum Membership Development Officer (Ref: R1739)

West Kowloon Cultural District Authority
Posted on 28 Oct 2020

Museum Membership Development Officer (Ref: R1739)

West Kowloon Cultural District Authority

Job Highlights

  • Experience in CRM or loyalty marketing sought
  • Exp in managing members engagement programmes
  • Good understanding on CRM systems

Job Description

Reporting to the Museum Membership Development Manager, the candidate will play a crucial role in supporting the team on the acquisition, retention, and engagement projects of M+ Membership Programme. He/she is responsible to plan and manage members’ ongoing and regular engagement events to strengthen member experience and loyalty.

You will be responsible for:

  • responsible in implementing membership acquisition, retention, and engagement strategies;
  • working closely with IT and Marketing & Customer Experience Department to ensure data is appropriately captured in the CRM system;
  • statistical reports compilation and data analysis and translate it into actionable insights.
  • supporting in daily operation on CRM programme and exceptional cases management;
  • assisting in preparing the workflow documentation, UAT test cases and training material.
  • supporting in content development on both copywriting and layout development for membership communications and collaterals and to ensure information correctness and brand alignment;
  • preparation and onsite support for the membership events;
  • addressing members enquiries and complaints;
  • supporting administration work for the membership programme; and
  • conduct market case study for membership scheme and loyalty programme with business insights;
  • performing any other ad hoc duties as required.

 You should:

  • possess a recognised university degree, preferably in business studies, marketing, or other related disciplines;
  • have at least 3 years’ experience in CRM or loyalty marketing, with good understanding on CRM systems;
  • have logical mindset with strong analytic skill and experience in handling customer enquiries and complaints will be an advantage;
  • have proven experience in managing members communications and engagement programmes;
  • have excellent interpersonal and communications skills;
  • be responsible, detail-minded, self-initiative, energetic and enthusiastic;
  • be proficient in written and spoken English and Chinese, with hands on experience in copywriting and translation of marketing collaterals.
For interested parties, please submit your application with detailed CV on or before 11 November 2020. Applicants are encouraged to submit their applications as soon as possible.  The review of applications will continue until post is filled.

Data collected will only be used for job application processing. Your data may be accessed by our appointed recruitment consultants who have agreed to keep confidence of all personal data in not less than the standards applicable to us. Applicants not being invited for interview within 4 weeks from the submission date may assume their applications unsuccessful.

All related information will be kept up to 24 months and all personal data will be destroyed afterwards.
For more information
Ms. Linda Hung at 2200-5481

Additional Information

Company Overview

M+ is a museum dedicated to collecting, exhibiting, and interpreting visual art, design and architecture, moving image, and Hong Kong visual culture of the twentieth and twenty-first centuries. In Hong Kong’s West Kowloon Cultural District, we are building one of the largest museums of modern and contemporary visual culture in the world, with a bold ambition to establish ourselves as one of the world’s leading cultural institutions. Our aim is to create a new kind of museum that reflects our unique time and place, a museum that builds on Hong Kong’s historic balance of the local and international to define a distinctive and innovative voice for Asia’s twenty-first century.

Additional Company Information