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Senior Analyst, Customer Engagement & CommerceOgilvy & Mather (Hong Kong) Private Ltd
Senior Analyst, Customer Engagement & CommerceOgilvy & Mather (Hong Kong) Private Ltd
Job Highlights
  • 10+ years of experience in CRM
  • Strong quantitative or engineering background
  • Experience in using Tableau or related analytics
Job Description

Responsibilities

  • Interpret data and work with various type of data sources (e.g. POS, web analytics, membership, etc.)
  • Organize data, create schema and structure for driving analyses
  • Run analyses on customer behaviour blending with structured, unstructured, and/or qualitative dataset
  • create key insights and recommendations through quantitative analysis
  • utilise sophisticated statistics models to drive marketing strategies and planning
  • provide KPIs and performance tracking summary via various reporting and data visualisation tools

 

Education and Experience

  • Strong quantitative or engineering background, with degree in Statistics, Computing, Business (Marketing), or Data Science preferred
  • 10+ years of experience in CRM and loyalty program, customer behaviour analysis and reporting
  • Knowledge of SQL is necessary (MSSQL preferred)
  • Experience in using Tableau or related analytics visualisation tools is compulsory
  • Knowledge of R, Python would be an advantage
  • Sense of business acumen, data implications and applications in a commercial environment

 

Qualities and Interests

  • Ability to work independently with excellent communication skills in English – comfortable
  • Able to translate data science methodology and results into meaningful layman's terms insights
  • Strong analytical mind with attention to detail
  • Creative problem-solving
  • Curious and willing to learn (with interest in new data/digital marketing technologies)
  • Good social spirit in collaborating with team
  • Nurturing and a good mentor to junior team members

 

Candidates with less experience will be considered for ‘Analyst, Customer Engagement & Commerce’ role

 

We offer 5-day work, good career prospects and attractive remuneration package to the right candidate.

All information will be treated in the strictest confidence.  Only short-listed candidates will be contacted for interviews.

Additional Information
Years of Experience
10 years
Employment Type
Full Time, Permanent
Benefits
Five-day work week, Life insurance, Medical insurance
Company details

  "Talent, I believe, is most likely to be found among nonconformists, dissenters and rebels”.

 

~ David Ogilvy ~

Ogilvy & Mather is one of the largest marketing communications companies in the world, and we have been a part of the Hong Kong creative community since 1962. What has always defined our business is our ability to deliver creative and effective communications for our clients. We have been named by Marketing Magazine as Hong Kong's Agency of the Year for 8 consecutive years; in addition to being crowned Campaign Asia's 2014 Greater China Creative Agency of the Year.