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Senior CRM ExecutiveAsia Beauty Concepts Limited
Senior CRM ExecutiveAsia Beauty Concepts Limited
Job Highlights
  • Contribute to brand portfolio growth
  • Implement and monitor affiliate program
  • Conduct consumer analytics
Job Description


Asia Beauty Concepts Limited is a leading retailer of luxury brands in the fields of beauty, skincare and fashion. To cope with our expansion, we’re looking for a Senior CRM Executive to join our growing team.



Job Responsibilities:

  • Contribute to brand portfolio growth by designing and implementing CRM solutions to engage, retain, upsell and recruit consumers (local & non-local)
  • Oversee and coordinate the implementation of new CRM campaign management tools inclusive of marketing automation platforms, frontend integration, and multi-channel communications with the internal parties and third-party providers.
  • Implement and monitor affiliate program , to engage and retain potential customers ( especially tourists from China)
  • Conduct consumer analytics including behavior reporting and post-campaign analytics for realizing recommendations for future CRM campaigns.
  • Share new and emerging CRM best practices across the business in order to give the business a competitive edge over competition in consumer acquisition and retention.
  • Responsible for Customer Journey Mapping; analyze touch points with the brand and maximize commercial opportunities
  • Ensure database is segmented effectively for targeted marketing activities in respect to local behaviors
  • Develop and implement VIP events that in-line with brand direction
  • Establish good relationship and provide high quality customer services to members as so to maintain customer satisfaction and loyalty
  • Collaborate and communicate with internal teams on CRM programs and work with instore retail team to ensure smooth operational workflow
  • To leverage own social network ( including China platforms) and integrate into the company customer base
  • Formulate the eCommerce strategy, oversee and manage online sales activities across multiple marketplaces in Asia Pacific market


 Requirements & Qualifications:

  • Bachelor degree in marketing or related discipline
  • Minimum 5 years of CRM experience and digital marketing; experience in beauty/retail industry is a plus
  • Good command of English and Chinese (Cantonese & Mandarin)
  • Analytical, data-driven with strong business acumen
  • Demonstrates strong communication skills and collaborative mind set
  • Passionate about beauty and high sensitivity to consumer behaviors 
  • Excellent communication and collaboration skills. Agility to embrace change and keen in learning 



Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, 8/F, Catic Plaza, 8 Causeway Road, Causeway Bay, Hong Kong or by clicking the "Apply Now" button below.


* Data collected will be used for recruitment purpose only. It may be transferred to other companies of the Group to see if suitable vacancies arise. Applicants not contacted within 6 weeks may consider their application unsuccessful. The information will be destroyed.


Additional Information
Years of Experience
5 years
Employment Type
Full Time, Permanent
Dental insurance, Five-day work week, Medical insurance, Performance bonus
Company details

Asia Beauty Concepts Limited


Asia Beauty Concepts Limited為香港領先美容服務供應商及美容產品零售商。成立於2012年,並於短短數年間迅速發展為市場上最具潛力之美容護膚集團。其精心挑選的世界知名優質護膚品牌產品,如來自美國以24K金為主要成份的OROGOLD Cosmetics 和將紅酒抗衰老成份注入產品的Vine Vera, 及以著名西班牙超現實主義大師 Salvador Dali的作品「記憶的永恆」作藍圖的知名國際護膚品牌 ELEVATIONE等深受顧客的愛戴。Asia Beauty Concepts Limited清晰的遠景、不斷追求蛻變和進步的動力令集團於2016年在香港及大中華地區拓展更多業務範疇,令服務覆蓋更全面,致力成為大中華地區的翹楚。