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Senior Digital Engagement ManagerHang Seng Bank Ltd
  • Not Specified
  • Salary provided
  • Posted on 06 Mar 2019
Senior Digital Engagement ManagerHang Seng Bank Ltd
Job Highlights
  • University degree in related disciplines
  • At least 8 years of experience on digital platform
  • Knowledge of the latest technology
Job Description

RBWM - Digital Banking

If you aspire to unleash your potential in the digital world and fast track your career in this exciting industry, Hang Seng Digital Banking offers opportunities, support and rewards that will take you further.

We are currently seeking a high caliber candidate to join our team as Senior Digital Engagement Manager to provide fact based data driven insights on customer behavior that direct change in the business and drive incremental revenue.



  • Assist Head of Digital Platform on the delivery personal digital experiences and communications to our customers. Role holders play a key role in maximising our opportunities for customer engagement through our mobile channel.
  • Develop mobile platform to align with digital strategy and achieve financial and other engagement targets across five key activities: Content Management, Digital Messaging, Optimisation, Digital Data, Digital Acquisition
  • Own ongoing business architecture and process improvements opportunities for mobile platform.
  • Produce and optimise content on mobile channel to maximise customer conversions and improve online experiences.
  • Mobilize resources and work with related parites, such as IT and global digital teams, to implement platform migration projects and digital initiatives on mobile platform.
  • Ensuring timely delivery of digital projects on mobile platform.



  • Bachelor degree or higher qualifications preferably in Business Administration, Marketing, Computer Science.
  • At least 8 years of experience on digital platform, preferably in banking and financial sector.
  • In-depth knowledge and experience with project management, digital products and people management.
  • The ability to manage concurrent multi-faceted projects involving both internal and external parties as well as resolving conflicting interest and competing priorities of various business users under limited/tight available resources.
  • Knowledge of the latest technology on mobile platform.


All information provided by applicants will be used only for recruitment purposes and will be used strictly in accordance with the Bank's personal data policies, a copy of which may be obtained by the applicant upon request. Unless otherwise instructed in writing by the applicant concerned, applicants may be considered for other suitable positions within the Bank and its related companies. The personal data of unsuccessful job applicants may be retained for a maximum of two years from the date when the job application is rejected and such data may be retained for a longer period if there is a subsisting reason that obliges the Bank to do so, after which the personal data will be destroyed.


Additional Information
Years of Experience
8 years
Employment Type
Full Time, Permanent
Company details

A Career with Hang Seng Bank

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.