Zebra Strategic Outsource Solution Ltd
ZEBRA™ Strategic Holdings Limited is a performance-based holistic Human Capital Solutions provider that services Corporate Clients across Asia Pacific region.
With more than a decade of solid experience, ZEBRA™ successfully listed on the GEM board of the Hong Kong Stock Exchange in the year of 2013.
Senior Manager, Digital Acquisition & Sales - Banking
jobsDB Ref. JHK100003006794819
- To acquire new cards/banking/loans account via digital marketing
- Monitor different media agencies and digital content agencies for effective media placement to deliver sales leads and ensure effective conversion rate by working closely with sales channels at the back-end
- Optimize our existing website and application forms to increase the effectiveness of sales leads capture and conversion
- Work closely with product teams to come up with effective online marketing campaigns
- Search engine optimization to increase organic traffic to our website
- Work with digital agency for creative optimization (A/B testing)
- Use web analytics to improve the efficiency and CPA (cost per acquisition)
- Leverage on social media and other marketing campaign launched by marketing department to drive organic traffic
Qualifications
- Bachelor Degree holder
- At least 7 years experience in marketing, digital agency experience is a plus
- Strong business acumen and analytical ability
- Be open-minded and self-motivated with good communication, interpersonal, problem solving skills and strong sense of responsibility
- Ability to work under pressure and meet pressing deadline
- Excellent written in English and Chinese and fluent spoken English