SEEK Asia Style Guide

DBS Bank Ltd

Vice President, Internal Communications & Employer Branding

DBS Bank Ltd
Salary negotiable
Posted on 24 Jan 2020

Vice President, Internal Communications & Employer Branding

DBS Bank Ltd

Job Highlights

  • Build and lead HR communication strategy
  • Manage and drive HR marketing plan
  • Strengthen employer branding

Job Description

Business Function

Group Human Resources has the important role of attracting, retaining, and nurturing talent to ensure that DBS continues to be a competitive employer in Asia. With a well-established team of HR partners, we support and deliver effective people-based solutions and services across businesses. Our goal is to build a high-performance organisation by empowering and engaging our employees. Because we believe that banking is about people.

 

Responsibilities:

      Lead, manage and align an overall strategy for communicating HR initiatives across all channels

      Manage annual HR marketing plan by segment / products and deliver integrated marketing & communications campaigns

      Work closely with HR product owners (e.g. Talent Acquisition, Talent Management, Rewards) to build communication strategy and ensure communication of Employee Value Proposition (EVP) to all associated programs

      Strengthen employer branding by engaging social media (e.g. LinkedIn, eFinancial Careers, WeChat…etc) and pitching of HR industry awards & accolades

      Track success and effectiveness of communication strategies and marketing campaigns 

 

Requirement:

      Experience in communications and branding

      Proven track record in driving effective internal communication strategy

      Solid experience in digital marketing and online content management

      Strong communication skills; excellent in written & spoken English and Chinese (including Mandarin)

Additional Information

Company Overview

See Job Description

Additional Company Information