"The Unusual Experience
It has truly been an extraordinary experience"
“The Unusual Experience - It has truly been an extraordinary experience.
It touches your soul with five senses.”
We are a Hong Kong-based fashion label established in 2000, currently with over 170 stores in Hong Kong, the Chinese Mainland and Japan.
initial concept is not limited to the customer’s closet; it extends to the pursuit of exquisite style and fashion in all aspects of life. The unique and renowned initial style is made possible by its professional team working together, and living and breathing and creating.
Please visit our company website http://www.initialfashion.com for more company information.