Senior Digital Experience Specialist

Come and join a Winning Team

Be remarkable. Be yourself.

Why Should You Join Us?

At ASW, we believe in our people, in teamwork and the importance of your personal growth. If you are looking for the opportunity to join our award-winning international family with over 17,000 O+O stores across 31 markets in Asia and Europe, the ASW family welcomes you… 


You can enjoy:

  • Convenient office location, less than 5 min. walk from MTR

  • Free round-trip lunchtime shuttle bus services to Shatin

  • Comprehensive Medical and Life insurance coverage, including your spouse and children

  • Well-equipped Gym inside our office building

  • Onsite Clinic and Lactation Room


Why This Role Matters

At MoneyBack, we are committed to creating rewarding and seamless experiences for our members while putting a smile on customers’ faces every day. This role plays a key part in delivering innovative marketing initiatives and enhancing our digital platforms across the MoneyBack App and Web. Acting as the bridge between business and technology teams, you will help shape customer journeys, drive engagement, and support the growth of our O+O (Offline + Online) business through effective digital solutions and project delivery.


What You’ll Be Doing

  • Lead end-to-end project delivery, from requirement gathering and solution design to UAT and launch

  • Translate business needs into functional requirements for loyalty, digital, and O+O initiatives

  • Partner closely with business and technical teams to deliver customer-focused digital solutions

  • Coordinate stakeholders and project timelines to ensure smooth and timely execution

  • Monitor platform performance, production issues, and customer service cases to enhance user experience

  • Support online business operations, including CMS updates, promotions, product management, and inventory monitoring

  • Drive continuous platform enhancements using a scientific and data-driven approach

  • Improve the customer journey across the MoneyBack App, Web, and offline touchpoints through collaboration

What You’ll Bring

  • Solid experience in mobile apps, online business operations, digital platforms, or digital marketing

  • Strong project management and organizational skills with the ability to manage multiple priorities

  • Knowledge of e-commerce platforms, customer journeys, and digital commerce trends

  • Customer-focused mindset with a passion for delivering seamless experiences

  • Ability to collaborate effectively with cross-functional business and technical teams

  • Experience leveraging data and insights to support decision-making and continuous improvement

  • Hands-on experience in app management and online business operations

  • Proactive, self-driven, and comfortable working in a fast-paced environment

  • Strong stakeholder management and communication skills in English, Cantonese, and Mandarin

How You Will Make An Impact

  • Deliver successful digital and business projects by translating business needs into effective solutions

  • Foster strong collaboration across functions to achieve shared goals

  • Ensure quality delivery across multiple initiatives while meeting timelines and business objectives

  • Enhance customer experiences through a deep understanding of customer journeys, digital commerce, and O+O business operations

  • Drive large-scale initiatives involving strategic partners and multiple stakeholders with confidence

  • Take ownership of project launches and platform enhancements that deliver measurable business value

  • Apply a scientific and data-driven mindset to optimize performance, engagement, and operational outcomes


What is holding you back?

Grasp this opportunity and don't let this great chance to shape your life slip away!

Apply now!


We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application for relevant / similar posts within the AS Watson Group.

Applicants not hearing from us within 6 weeks from the date of advertisement may consider their applications unsuccessful. All personal data of unsuccessful applicants will be destroyed within 12 months from the date of application.

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Employer questions

Your application will include the following questions:
  • Which of the following statements best describes your right to work in Hong Kong?
  • What's your expected monthly basic salary?
  • What is your highest level of education?

Company profile

Company Logo for AS Watson Group
Pharmaceuticals, Biotechnology & Medical DevicesMore than 10,000 employees

AS Watson Group, the world’s largest international health and beauty retailer, is operating over 17,000 stores under 12 retail brands in 31 markets, with over 130,000 employees worldwide. For the fiscal year 2025, AS Watson Group recorded revenue of US$26 billion. Every year, we are serving over 6 billion shoppers via our O+O (Offline plus Online) technology-enabled platforms. Together with our 12 retail brands including Watsons, Kruidvat, Trekpleister, Superdrug, Savers, Rossmann, Drogas, ICI PARIS XL, The Perfume Shop, PARKnSHOP, FORTRESS and Watson’s Wine, we set O+O (Offline Plus Online) as the new standard for retail.

Perks and benefits
Employee Discounts
Growth & Learning Opportunities
Wellness Facilities
Retirement Plans
Staff Clinic
Lactation Room

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